Executive+Summary

=  = =Executive Summary =

====After analysis of our survey, certain patterns and trends were discovered that further helped our research. Out of the 200 plus surveys that were sent out, only 82 came back. Using the information that was gathered, our group came to several interesting conclusions about our test demographic. The questionnaire was distributed through two different mediums. It was sent out to a selected list of email addresses of colleagues and was also distributed to customer at Best Buy Heartland. Once all the information was collected and then analyzed, the more interesting of the data was made into pie graphs to help create a visual aid of the figures. ====


====The first of the pie charts shows the **Age Breakdown** of the participants. Most of the participants submitted the completed survey thorough email. Interestingly enough most of those who returned the questionnaire through the internet were of the younger age brackets. The 16-24 age grouping represented almost 30% of the total followed by the 25-33 which made up close to 21% of the survey. It would seem that the younger age groups almost made up half of the entire pie. Most these participants submitted via email. This is probably because of their familiarity and comfort level with the internet in comparison to the older participants. The 34-42 and the 43-51 groupings came in third/forth with each around a 20% participation rate. Their questionnaire submission trend was split down the middle, almost half through email and the other via in person survey. The 52-60 and the Over 60 brackets received relatively lower participation percentages probably because of lack of experience with the internet. These groups predominantly participated via the in person survey. The Under 16 category is the lowest out of all the grouping. This is probably because our email lists don’t consist of too many minors. ====


====The pie chart depicts the **Annual Medical Booking Trends** of the participants. It would appear that close to 50% of survey takers make medical appoints only twice a year. A fascinating fact about this stat is that most of the younger brackets make up a large percentage of this category. It would seem that the younger groups require less medical appointments on average in comparison to the older groupings. Most of the senior and some of the middle-aged groups accounts for the monthly appointment about 30% of the total. The weekly appointment bracket is mostly made up of the Over 60 group. Logically speaking, the older we get the more medical attention we require. ====


====The third chart illustrates the participants **Concerns with the Use of an Online System**. It looks as if their biggest concerns with an online system would be security and ease of use. Regardless of age, it would seem that security is an important issue for all. By cross analyzing the results it appears that the older brackets are concerned with the complexity of an online system. Time doesn’t seem to be too much of a concern for people. ====


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